⟲ Pipeline: Discover → Build → Sell → Track

Pipeline logic

BuildSell leads from hypothesis to revenue. Each module has a gate — condition to proceed.

1. 1

   Discover — pick an idea

   Quiz + AI → select one idea → publish landing for waitlist.

   Open in app →
2. 2

   Build — package the offer

   Offer canvas + landing `/t/slug` + launch content.

   Open in app →
3. 3

   Sell — get clients

   Unlocks after N landing signups. CRM, outreach, scripts.

   Open in app →
4. 4

   Track — count the money

   Revenue, OKR, experiments — proof for COO and graduation.

   Open in app →

When to move between modules

1. 1

   Discover → Build

   After selecting an idea and initial landing draft.

2. 2

   Build → Sell

   When validation gate passes: enough waitlist emails (see Validation in Discover/Build).

   Tip: Do not rush into Sell — prove demand with landing first.

3. 3

   Sell → Track

   As soon as first payment or commitment — log revenue and OKR.